Mikey Koffman, an original member of Mercedes Benz Fashion Week at Smashbox Studios, has been producing L.A. Fashion Weekend, through her fashion marketing firm, The Gallery L.A. for seven seasons now. Koffman also produces runway shows in conjunction with the Magic International tradeshow.L.A. Fashion Weekend features unbelievable branding opportunities for the most elite products and services as well as extensive exposure from the local, national and international press. L.A. Fashion Weekend attracts media (Elle, Women's Wear Daily, Huffington Post, Access Hollywood, MTV), stylists, buyers (Bloomingdales, Nordstrom, Fred Segal, Maxfield) and celebrities/notables (Jack Black, Jeremy Piven, Heather Locklear, Mena Suvari, Mayor Antonio Villaraigosa)Koffman, featured on the first season of the hit Showtime series, "The Real L Word," and KTLA morning news segment "Thank God It's Fashion", has unmatched experience growing emerging lines into full-fledged brands, and has garnered her place among the fashion elite.