Rawkan Binbella channels incomparable energy into all the arts in his life, whether it's pushing boundaries in his music, creating new concepts in fashion or finding unique ways to bring characters to life. Over the years, he has turned his focus to acting, singing, writing, designing and modeling, dedicating his life to artistic expression, authenticity and originality.It's this trailblazing style that has seen him lifted from the streets of Boston, LA and Tokyo, and launched into modeling for international campaigns with the likes of Apple and New Balance. His successful opening for Amazon Tokyo Fashion Week gained him features in Vogue and HYPEBEAST, establishing him as 'one to watch' in the fashion world.As a proud Saudi, his most career-defining role to date was his portrayal of King Abdulaziz in the award-winning film 'Born a King'. This performance certified him as Saudi Arabia's first movie star - a pivotal moment for the Saudi cinematic industry. Since then, he has walked the red carpet at Cannes Film Festival and Venice Film Festival, placing him in Vogue and GQ's 'best dressed' lists among Hollywood legends Ben Affleck and Matt Damon.As Binbella continues to blaze his path, he does so consciously with natural empathy and experience. His clothing brand Meoji is the perfect example of his ability to see the bigger picture, finding a cause behind each item and intertwining that with music and film. Above all, his upbringing as a Saudi in America means he can relate on a human level to his followers worldwide, understanding that irrespective of culture, our basic needs are the same. This is what, he says, fundamentally "connects us".